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Agentenan di Biahe na Medellín i Bogotá ta gana premio presentando Kòrsou na un manera kreativo

Agentenan di Biahe na Medellín i Bogotá ta gana premio presentando Kòrsou na un manera kreativo

WILLEMSTAD – 28 di ougùstùs 2018 – Resientemente Ofisina di Turismo di Kòrsou (CTB) i su partnernan a tene diferente seshon edukashonal pa agentenan di biahe na Medellín i Bogotá, Colombia. Un gran porsentahe di bishitantenan for di Colombia ta bini di e dos siudatnan aki. Aktualmente, mas di 48% ta bini for di Bogotá i 22% for di Medellín.

CTB su ophetivo ta pa sigui ku su esfuersonan di merkadeo den e dos siudatnan aki pa asina atraé mas turista for di Colombia pa bishitá Kòrsou. Den estrecho kolaborashon ku sektor privá, CTB ta ehekutando diferente akshon promoshonal na Medellín i Bogotá via e medionan di publisidat manera entre otro; korant, billboard, televishon, radio, teater di sine, online, medio sosial i mas. Huntu ku esei, ta importante pa stimulá i eduká nos partnernan di negoshi esta, agente di biahe, tour operator i aerolínea, pa tene Kòrsou presente serka nan.

CTB su Roadshow promoshonal (Caravana Promocional) di mas resien a inkluí un evento pa 85 agente di biahe i 35 mayorista na Hotel Viaggio na Medellín. Tambe e miembronan di e delegashon, konsistiendo di CTB i partnernan di sektor privá, a ofresé un seshon di training di benta na e sentro di reservashon prinsipal di Avianca. E seshon aki a dura mitar dia. Despues e delegashon a biaha pa Bogotá pa tene un seshon interaktivo di desayuno ku 24 miembro di prensa siguí pa seshonnan di negosiashon ku mas di 60 mayorista na Bioxury Hotel. E seshonnan a tuma lugá durante un almuerso kolorido di kual e tema tabata Kòrsou. E evento akí, a resultá den publisidat amplio riba e plan- i metanan ambisioso ku Kòrsou tin.

Tabatin dos evento mas pa agentenan di biahe na Bogotá, na e popular establesimentunan El Céntrico i Club Colombia. Esakinan tabata hopi bon bishitá, ku na tur mas di 350 agente di biahe riba e anochi dediká na Kòrsou. Na e eventonan akí, kada mesa di agentenan di biahe a haña 15 minüt pa presentá un di Kòrsou su puntonan di benta úniko. E agentenan di biahe a duna un tremendo presentashon usando kreatividat, músika, aktuashon, disfras i koló pa por gana e premio pa bishitá Kòrsou.CTB ta satisfecho ku resultado di e roadshow na Medellín i Bogotá, i ta gradisí tur partner enbolbí, esta: Acoya Curaçao Resort Villas & Spa, Avila Beach Hotel, Hilton Curaçao, Kura Hulanda Village & Lodge, Lions Dive and Beach Resort, Livingstone Jan Thiel Resort, Papagayo Beach Resort, Renaissance Curaçao Resort & Casino, Santa Barbara Beach & Golf Resort, Sunscape Curaçao Resort Spa & Casino. Huntu ku e hotèlnan, Fiesta Tours, Avianca, Copa Airlines i Flying Dutch Festival tambe a partisipá den e eventonan organisá pa promoshon di Kòrsou.

Nota: Un impreshon di Kòrsou su partisipashon na e roadshow na Colombia

 

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CTB and private sector book another success in Colombia, placing Curaçao front and center
to Travel Agents  

 

WILLEMSTAD – August 28, 2018 – Recently the Curaçao Tourist Board (CTB) together with partners in the private sector held several educational sessions for travel agents in Medellín and Bogotá, Colombia. A big percentage of visitors from Colombia, are from these two cities. Currently over 48% of our Colombian visitors are from Bogotá, while 22% are from Medellín.

 

CTB’s target is to continue to focus its marketing efforts on these two cities to attract more Colombian tourists to Curaçao. In close partnership with the private sector, CTB is executing a series of effective promotional activities in Medellín and Bogotá through advertising such as; newspaper, billboards, TV, radio, cinema complexes, online, social media, and more. In addition to these promotional activities, it is important to stimulate and educate our trade partners; Travel Agents, Tour-Operators and Airlines for Curaçao to remain top of mind at all times.

 

CTB’s most recent Curaçao promotional Roadshow (Caravana Promocional) included an event for 85 Travel Agents and 35 Wholesalers at ‘Hotel Viaggio’ of Medellín. The delegation members, consisting of CTB and partners from the private sector, also provided a half-day sales training session at the main reservation center of Avianca. The delegation then travelled to Bogotá, to have an interactive breakfast session with 24 press members which was followed by ‘negotiation sessions’ with over 60 wholesalers at the Bioxury Hotel over a Curaçao themed, colorful luncheon. This event resulted in a handful of publicity in the press about the islands’ ambitious plans and goals.

Two other Travel Agent events in Bogotá at the popular ‘El Céntrico’ and ‘Club Colombia’ were well visited with over 350 Travel Agents for the Curaçao night. At these events, each table of Travel Agents received a chance to present one of Curaçao’ unique selling points in 15 minutes. Travel Agents went above and beyond in creativity, music, acting, dressing up and colors for their chance to win their prize to Curaçao.

CTB is pleased with the outcome of the Curaçao Roadshow in Medellín and Bogotá and thanks all partners involved being, Acoya Curaçao Resort Villas & Spa, Avila Beach Hotel, Hilton Curaçao, Kura Hulanda Village & Lodge, Lions Dive and Beach Resort, Livingstone Jan Thiel Resort, Papagayo Beach Resort, Renaissance Curaçao Resort & Casino, Santa Barbara Beach & Golf Resort, Sunscape Curaçao Resort Spa & Casino. Besides the hotels, also Fiesta Tours, Avianca, Copa Airlines and the Flying Dutch EDM Festival joined the Curaçao promotional events.

 

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